It’s no secret that New Years is a busy time in the fitness industry, or that late summer, when people are outdoors more and off on vacation is typically fairly quiet. So we were blown away by the number of new members who joined HealthQuest during the month of August. Enrollment fees were up 262% over last year, and it was the busiest month for new memberships that we’ve ever recorded!
So how did this happen? We haven’t done any advertising, no grand re-opening announcements, nothing at all. All the credit has to go to our great marketing team, our members! You’re out there spreading the word, bringing in your friends and family, and sharing with others all the things that we’ve done to remake HealthQuest into a better place. It’s both rewarding and humbling to have so many fans out there excited about what we’re doing!
While we’re very pleased with the direction the Club is headed and the response it’s drawn from the community, we still have a long list of additions and upgrades planned for the future. Just like a fitness regimen, there can be no standing still… if you’re not moving forward it means you’re falling behind. With that in mind I’d like to announce a short list of improvements that you’ll be seeing in the near future.
The biggest one will be the resurfacing of the swimming pool deck. While this is primarily just a cosmetic and safety upgrade, it is one that is overdue. The pool area needs to be closed for a week to perform this work, so we had hoped to do it back in the winter of 2010 when we had the pools shut down during our remodeling. But the product doesn’t perform well in cool weather so we had to delay it. In 2011 we were still doing work in the locker rooms so we missed another year. So now the time has come, and the area around both pools will be closed from Sept. 10-16th.
Another improvement for the outside of the building that is scheduled to arrive soon is some playground equipment for our child care area. We have a structure being custom fabricated by Recreation Creations for the bark area, and while we don’t have a ton of room out there, it will have a mix of play components for the kids to climb on and to work on balance and strength.
For the big kids in our functional training area we will be bringing in a pair of Armor-Plyo-Boxes. At 36″ and 42″ these will only be used by our most athletic jumpers, but it’s something that they sorely need. If you’ve ever seen them stacking boxes or bumper plate on top of other boxes you know it looks like they’re risking their lives. These new boxes are solid, sturdy, and infinitely safer than anything else on the market. A missed jump will still tear your shins up, but at least catastrophic failure is no longer in the cards!
Something just about everyone should enjoy is some new mats for out stretch/ab area upstairs. We’ve had less than great success with the previous mats we’ve used up there, so we’re trying out a couple of new ones. Our aim is to find something that is comfortable, long-lasting, and easy to keep clean. You’d think that would be easy but for some reason it always seems to be a struggle. There will both a regular mat and a thick mat; try them out and let us know what you think.
A few other odds and ends…we’ll be installing roller blinds in the Cycle Studio and on the cardio deck over the front entrance to cut down on glare. We have added a few more satellite channels and will be reprogramming all of the TVs on the cardio equipment so that they receive them. And we’re working on getting wiring into the women’s locker room so that we can install a phone/intercom in there for emergencies.
This is also the time of year when we look at what equipment we’d like to replace or upgrade for the New Year. So if there’s anything you would like to see please write down your idea and drop it in our suggestion box. We give all requests serious consideration and try our best to accommodate as many of them as we can. You’re our marketing department and we want you to be happy!